email marketing

Blog posts that got me motivated this weekend

by Stephanie M. Cockerl on June 18, 2011

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This post serves two purposes: 1. To confirm that I can post by email both to my main blog  via posterous through email. I stopped by the Posterous booth  during BlogworldNYC and they said that I didn't need to hashtag before the name of blog to post to said blog. so we will see. 2. Also to [...]

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Please take my service and/or product back

by Stephanie M. Cockerl on May 14, 2011

No, I’m not asking you. Lately, I’ve been inundated by emails from former vendors asking me to please reconsider doing business with them again. Its at times like these I remember why I discontinued their service. If companies send these types of emails too often, it can be cause for folks to unsubscribe. Instead of [...]

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Give people options about how they receive their email

by Stephanie M. Cockerl on November 26, 2010

As I stated a couple of days ago, I am in the process of re-evaluating my email relationships. While I was going through my inbox I noticed that there were some places I wanted to keep,  and others I wanted to change the email address to deliver to. Most places simply ask you “Text” or [...]

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All I want to do is change the e-mail address this is going to? Does anyone see an option of that anywhere?   Exhibit A     Exhibit B Posted via email from nextSTEPH’s posterous

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Email Marketing that Makes Sense

by Stephanie M. Cockerl on January 26, 2010

A couple of weeks ago, I received an email notification that my billing statement was ready. This evening, fearing that I would be late paying the bill, I opened the email  and click on the link that said  to view, print and download the statement. I arrived at the homepage and attempted to login to [...]

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Is the toll bell ringing for newsletters?

by Stephanie M. Cockerl on December 15, 2009

As I sent out my latest newsletter, I ponder the question “Is the toll bell ringing for newsletters?” According to Web Worker Daily, The Power of Newsletters is stronger than ever. If you have subscribers to your email newsletter, that’s really saying something, especially in the age of FaceBook , Twitter and other social mediums. [...]

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nextSTEPH in email marketing

by Stephanie M. Cockerl on July 10, 2007

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Now I am taking the “next STEPH” and am upgrading to a new e-mail provider, Feedblitz. In this world of web 2.0, it is important to give you, the subscriber, a choice of how you would like to receive information from me. Feedblitz enables you to either subscribe by , , or by email. In [...]

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Guest Post on SmallBizTechnology about Vertical Response

by Stephanie M. Cockerl on June 29, 2007

For those of you debating which email marketing platform to use for email newsletters, take a look at the guest post I did for Ramon Ray of SmallBizTechnology.com on his blog entitled “Vertical Response Digs Deeper with its Recent Upgrade.

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A retailer joins the “Browser Bar” wars

by Stephanie M. Cockerl on February 23, 2007

HSN Browser Bar

Its enough that websites are asking you to visit them. The “Browser Bar” war (the battle for space on your web browser) has been brewing for over 3 years. Lately, it is not enough to have (insert your browser here) install a default browser bar with carefully selected links. Recently the search engines have gotten [...]

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