Some folks have today (Columbus Day in the US, Canadian Thanksgiving) off. Others are on the job. Regardless of where you are, if you have a moment, take the time to learn where your website visitors are coming from. Why wait until the end of the month? Here’s a list of places you can [...]
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If there was ever a case for negative keywords, this is it. Paying for Unwanted Ad Clicks http://online.wsj.com/article/SB20001424052748703791904576076093228445426.html
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One of my clients received a mailing from a paid search provider saying that they are entitled to a coupon. My client’s paid search campaign is more than a year old. I called the company to confirm this because I’m tired of receiving coupons that do not apply. This company did not have any “fine [...]
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Being that it is the season for Halloween, I thought it would be appropriate to post the “Things that make me scream edition.” Normally, I try to edit these things when speaking to colleagues and clients, but this is the season to “let it out”. So without further ado: 1. When computer disaster strikes – [...]
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I was quoted today in an article from Web Worker Daily. Learn more about what others say about what it takes to have a career in search.
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Grandma is *very* into antiques. So much so, that she loves to fix and switch things around (now some of you know where I get it from.) I was over at Gram’s and she says, she needs one of “theses.” She gives me a piece that goes on top of a lamp to secure the [...]
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This would be a good time to review whether or not mobile marketing is in your strategy.
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Lately, I have been working with clients who have more than 4 goals on their website. As we know, there are multiple goals a website can have, but what happens when 4 isn’t enough?
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I was lucky enough to win an SMX T-shirt from SMX East this week. How often does a girl get 2 shirts in one week without having to pay for them?
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